MoonScale

MoonScale provides hands-on lead generation and client management services and technology

We help companies quickly create, manage and optimize lead generation processes that focus on new leads, lead management, deal closure and client management activity.

We can do better

Companies spend months testing and implementing various components of their lead generation and client management technology and services stack.

Components such as B2B contact data and enrichment, domain and email management providers, email marketing platforms (cold and warm), LinkedIn outreach and prospecting, CRM’s, Calendaring, Alternative Lead Sourcing and Outsourced BDR’s all required deep research, and often don’t work together properly (if at all).

MOONSCALE’S FOCUS

MoonScale’s mission is to build, organize and manage a revenue growth focused tech stack, so that your sales team’s time and efforts are spent strategizing, closing deals, and upselling current clients.
Countless hours figuring out how to scale client outreach and engagement isn’t time or money well spent. MoonScale brings it all together with an optimized technology and services stack that cuts through all the noise and confusion, providing our clients with an integrated solution for the business of Revenue Generation.
At MoonScale, we are dedicated to nurturing the growth of your company and we are committed to helping your business scale seamlessly. Together, let’s elevate your company to new heights!

Items we manage and consult on

Cold Email Marketing at Scale

Email Content Creation

Drip Marketing Campaigns

LinkedIn Campaigns

Contact Lists Creation and Management

EMAIL MARKETING

For companies of all sizes, email marketing is proven to be the #1 source of new business lead generation from a ROI perspective.However, many Chief Marketing Officers and C-Level Executives shy away from it, focusing more on brand management, website development and content management generation, vs. direct-to-end-client lead generation efforts.MoonScale predominantly focuses its efforts on Direct Lead Generation vs. Branding and Marketing, thus our focus is on direct sales-related technology and services.

EMAIL MARKETING

For companies of all sizes, email marketing is proven to be the #1 source of new business lead generation from a ROI perspective.

However, marketing leaders sometimes shy away from it, focusing more on brand management, website development, and content management, vs. direct-to-client lead generation efforts.

MoonScale’s primary focus is on direct Lead Generation and Client Management, enabled by sales focused technology and services.

Cold Email Marketing at Scale

DOMAINS
EMAILS
WARMUPS
MONITORING
DOMAINS

According to your objectives, we will setup the according number of domains for your organization dedicated to cold email marketing under 3 or more different IPs. Avoid paying expensive email hosting bills.

EMAILS

Optimizing your email infrastructure by using multiple email inboxes with our program will enhance deliverability, security and performance.

WARMUPS

We build a positive reputation with email providers for recently purchased domains and email accounts to avoid direct spam filters.

Controlling how recipients engage with your messages is highly important during the first weeks of activity. Our program will make sure that these emails are being opened, replied to, and marked as important during a minimum of 2 weeks before gradually starting to send your campaign emails.

MONITORING

Each email address and campaign is monitored daily by our marketing team to ensure optimal performance, prevent errors, and promptly address any issues that arise. If any technical issues occur, we collaborate with our tech partners on your behalf, so you don’t have to worry about handling it yourself.

DOMAINS

EMAILS

WARMUPS

MONITORING

DOMAINS

According to your objectives, we will setup several domains and IP’s for your organization that are dedicated to cold email marketing. Avoid paying expensive email hosting bills.

EMAILS

Optimizing your email infrastructure by using multiple email inboxes with our program will enhance deliverability, security and performance.

WARMUPS

We build a positive reputation with email providers for recently purchased domains and email accounts to avoid direct spam filters. Controlling how recipients engage with your messages is highly important during the first weeks of activity. Our program will make sure that these emails are being opened, replied to, and marked as important during a minimum of 2 weeks before gradually starting to send your campaign emails.

MONITORING

Our carefully designed system is built to handle high volumes of cold email outreach. We prioritize safety while successfully reaching out to thousands of prospects each month.

Email Content Creation

We help you craft personalized and compelling emails by providing expert tips on best practices to avoid spam filters, improve deliverability, and optimize client engagement (opens, replies, follow-ups).

EMAIL EXAMPLES

Newsletters
Introduction and Connection Email
Value Proposition Email
Referral-Based Outreach
Product/Service Launch Announcement
Follow-Up Email
Case Study or Testimonial Email
Survey/Feedback Request
Event or Webinar Invitation

Email and inmail campaign management

DOMAINS
EMAILS
WARMUPS
MONITORING
DOMAINS

EMAILS

Optimizing your email infrastructure by using multiple email inboxes with our program will enhance deliverability, security and performance.

WARMUPS

We build a positive reputation with email providers for recently purchased domains and email accounts to avoid direct spam filters.

MONITORING

Strategy and Planning
Automation Setup
Monitoring, Reporting and Compliance
Integrations
Strategy and Planning

Goal setting, target audience segmentation, message mapping, campaign timing and frequency.

Automation Setup

Platform selection, Email – InMail automation workflow, lead scoring and segmentation to track user behavior.

Monitoring, Reporting and Compliance

Performance tracking, engagement analysis, reporting and insights.

Compliance and best practices: GDPR and CAN-SPAM compliance, deliverability best practices, Email – InMail frequency management.

Integrations

CRM integration, cross-channel consistency, upsell/cross-sell.

LINKEDIN CAMPAIGNS

Our LinkedIn Campaign service helps you connect with you ideal audience, generate high-quality leads, and boost brand visibility on one of the world’s most powerful professional networks.

Whether you’re looking to engage industry leaders, promote job openings, or showcase your products and services, we create LinkedIn campaigns tailored to your goals.

What we offer:

Targeted Advertising
Messaging Strategy
Lead Generation
Analytics & Reporting

Our LinkedIn Campaign service helps you connect with you ideal audience, generate high-quality leads, and boost brand visibility on one of the world’s most powerful professional networks.

Whether you’re looking to engage industry leaders, promote job openings, or showcase your products and services, we create LinkedIn campaigns tailored to your goals.

What we offer:

Targeted Advertising
Messaging Strategy
Lead Generation
Analytics & Reporting

Contact Lists Creation and Management

Contact Lists Creation
and Management

Various sources of B2B contact data are available in the market. MoonScale looks to optimize cost effectiveness, scale of accessible contacts, and quality of contacts to ensure outbound campaigns maximize their deliverability and lead generation capabilities based on the following factors:

List creation and segmentation

Industry
Revenue
Private/Public sectors
Locations
Job titles/levels
Funding rounds

Managing and enrichment of Client’s “Master Contact List” database
Transform List Segmentation to Outbound Campaigns
“Intent to Buy” topics

Managing “Intent to Buy” topics, generating leads specific to Client’s primary services or products

Newly Funded Company “Lead List” Curation

Delivery of leads based upon company fund raising activity. We research new funding rounds, debt raises, or outside investments.

Newly Appointed Executives “Lead List” Curation

Leads based upon new executives in specific roles within industry groups.

Additional Services

Website Development and Upgrades

We can refresh or redo Client’s website from a content and design perspective, placing specific emphasis on brand and design consistency across the full web presence.

CRM Management

MoonScale can connect its outbound marketing campaigns directly into the client’s CRM, or provide a simple CRM solution that is fully integrated into one of our recommended marketing platforms.

Newsletter Management

MoonScale can curate newsletter content and manage newsletter subscribers lists as part of an ongoing email campaign management

Blog Content

We can create ongoing blog content that keeps our client’s looking up to date on industry trends and topics.

Partnerships & certifications

Organizational

MBE / Divertisy

Technology Partnerships

Google Cloud Partner

Salesforce Partner

AWS Partner Network

IBM Business Partner

Quality Compliance

CCMI / GDPR / ISO (3) / RESPE

AbOUT US

At MoonScale, we have extensive experience building business development programs for companies looking to enhance their revenue generating capabilities and market presence.

We are not a “transactional” organization, focusing only on counting daily clicks or send outs. We look to create cost effective, holistic engagement models that supplement and enhance our clients’ current and future business development efforts and marketing strategies.

We help companies understand, plan, build and manage business development campaigns across various business verticals and regions. bringing expertise and services focused on ROI driven results.

With numerous value-added services, MoonScale is a trusted advisor and execution partner for our Clients, helping them to enhance and expand upon their current business development goals.